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“To be persuasive, we must be believable; to be believable we must be credible; to be credible we must be truthful.”
-Edward R. Murrow

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"Honesty is the first chapter in the book of wisdom."
-Thomas Jefferson

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“Many lies are false statements, but half-truths, distortions, concealment, insincerity, exaggerations and baseless assertions intended to deceive or mislead are also lies equally damaging to trust. Even lies we justify by our good intentions, the one’s we call ‘white lies’ can blow up in our face when discovered.”
-Michael Josephson

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“The lie often looks very different from the perspective of the person lied to than the person telling the lie. How many of us would give permission to people we know to ‘lie to me whenever you think it is for my own good’?”
-Michael Josephson

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“You can’t lie to liars without becoming a liar. We can’t cheat a cheater without becoming a cheater. Fighting fire with fire doesn’t protect trust it merely leaves you with the ashes of your integrity. At its root, lying is intentional dishonesty, deliberately trying to make a person believe something that is not true.”
-Michael Josephson

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“Saying what you believe others want to hear is, of course, a form of lying.”
-Karl Ove Knausgard

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“Exaggeration is a blood relation to falsehood and nearly as blamable.”
-Hosea Ballou

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"Integrity is telling myself the truth. And honesty is telling the truth to other people."
-Spencer Johnson

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“You can fool some of the people all of the time, and all of the people some of the time, but you cannot fool all of the people all of the time.”
-Abraham Lincoln

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“There's something different about looking someone in the eyes and doing something dishonest to doing it over the phone or screen.”
-Justin Welby